AWS Messaging Blog

This post shows how to build a WhatsApp assistant that responds instantly. We show you how to build a real estate assistant powered by AI that delivers property discovery, home loan pre-approval, and site visit booking entirely within WhatsApp. The solution uses the Strands Agents SDK to orchestrate specialized AI agents on Amazon Bedrock, with AWS End User Messaging Social for WhatsApp integration. The serverless backend runs on AWS Lambda and Amazon DynamoDB.

This post shares practical lessons from a real-world migration of a global gaming SMS platform from Amazon Simple Notification Service (Amazon SNS) to AWS End User Messaging. You’ll learn how to use resource sharing to avoid months of re-registration, how to build a country inventory that survives regulatory changes, and how to avoid the operational pitfalls that surface only when you migrate production traffic across accounts.

In this post, we walk through the setting up AWS End User Messaging SMS, covering 12 configuration steps from compliance through phased traffic migration. The guide to SMS short codes with AWS End User Messaging covers the application and registration process up through provisioning. This post picks up from that point and provides an operational readiness walkthrough that takes you from “Active” status to confidently sending your first production message, including a final validation step to confirm readiness.

In this post, you will learn how to extend an existing omnichannel fallback solution by integrating LINE Messenger, including architecture updates, deployment steps, and testing procedures. The original solution, built with Amazon API Gateway, AWS Lambda, Amazon Simple Email Service (Amazon SES), and AWS End User Messaging, delivers messages across SMS, WhatsApp, and email with automatic fallback capabilities.

This post is for developers and solutions architects looking to integrate WhatsApp messaging into their customer engagement workflows using AWS. By the end, you will know how to send every supported message type—from straightforward text and media to templates, interactive menus, and WhatsApp Flows—using Python and the AWS End User Messaging Social API.

Today, we are releasing Amazon SES Agent Skills, an open source set of agent skills that give AI coding agents the context they need to build email integrations correctly from the start. The skills work with Kiro, Claude Code, and any agent that supports the open Agent Skills format.

In this post, you configure Amazon SES Mail Manager to send outbound email in a Region that does not offer the classic SES SMTP endpoint. This post uses eusc-de-east-1 (AWS European Sovereign Cloud) as an example, but the same steps apply to AWS Regions where Mail Manager is available and the classic SMTP endpoint is not.

In this post, we show you how RCS on AWS End User Messaging solves customer engagement challenges through verified branding, interactive features, and automatic SMS fallback. You get a branded messaging experience with the reliability of SMS built in.

In this blog post, you’ll learn how to build a template manager and messaging API using API Gateway with JWT authentication for secure access, Amazon SQS for reliable message queuing, AWS Lambda for serverless processing, AWS End User Messaging for SMS, and Amazon Simple Email Service (SES) for email.

With AWS End User Messaging, businesses can now enable both voice note input and voice note responses on WhatsApp. In this blog post, we explore why voice notes matter, where they make a difference, and how AWS helps you enable them through a sample voice note messaging solution.