Monetization
Next-Gen Monetization
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Shoppable Advertising
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New Ad Formats with InTheGame (ITG)
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Shoppable Advertising
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New Ad Formats with InTheGame (ITG)
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This demo workflow offers personalized, non-intrusive ad experiences that maximize revenue generation, while enhancing viewer engagement and advertiser outcomes. Designed for content creators, streaming platforms, and advertisers, this demo workflow showcases AWS Elemental MediaTailor ad insertion with partner InTheGame to deliver shoppable linear and non-linear ad formats for large scale live sporting events. The first demo showcasing shoppable advertising helps media publishers monetize their video content, leveraging generative AI and integrations with e-commerce shopping stores. The second demo showcasing new ad formats demo leverages MediaTailor and InTheGame's advanced ad tech to offer personalized, non-intrusive ad experiences, transforming monetization strategy and boosting viewer satisfaction.
Architecture
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Shoppable Advertising
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New Ad Formats with InTheGame (ITG)
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Shoppable Advertising
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New Ad Formats with InTheGame (ITG)
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Disclaimer
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