AWS for Consumer Goods

AWS offers the most comprehensive portfolio of cloud, analytics, and artificial intelligence capabilities, decades of industry experience, and a dynamic Partner community to help consumer goods companies build brands customers love.

Overview

Driving Retail and Consumer Goods Innovation with Generative AI

Through AWS and AWS Partners, retail and consumer goods companies gain access to enterprise grade security and privacy, cutting edge foundation models, and applications powered by generative artificial intelligence (AI).

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Built for brands from concept to cart

Transform the consumer experience using AWS and AWS Partner solutions to accelerate time-to-market, improve marketing efficiency, deliver digital commerce experiences, and optimize supply chain processes.

Benefits

Use AWS cloud, analytics, and AI capabilities to capture and act on invaluable consumer insights, ensuring you can offer the products and features your customers want.
Drive operational efficiencies using Internet of Things (IoT), digital twins, analytics, and automation to optimize production planning and execution, decrease machinery downtime, and improve quality management.
Create customer 360 views, deliver hyper-personalized campaigns, and securely collaborate with retailers and advertising partners to optimize results using cloud and AI solutions from AWS.

Customer stories

Leading consumer goods companies worldwide leverage AWS cloud capabilities to modernize their infrastructure and run industry-specific workloads.

  • Nestlé efficiently scales to 2.8 million connected devices with AWS IoT

    Nestlé developed a global framework for Internet of Things products using AWS IoT Core to connect 2.8 million devices across 97 countries to a centralized IoT platform to accelerate innovation and improve the customer experience.

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  • adidas centralizes global core business operations through innovative ERP

    adidas has embarked on the largest IT transformation project in its history, choosing to use SAP S/4HANA on AWS to centralize three ERP systems to generate near real-time insights for more than 650 business processes. 

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  • From PoC to production: US Foods scales generative AI with solid strategy

    US Foods built a new sales-focused tool using Amazon Bedrock that eliminates manual tasks, improving employee productivity and reducing costs. 

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  • Coca-Cola Andina increases analytics productivity by 80% with AWS data lake

    Coca-Cola Andia built a data lake on AWS, unifying data from multiple systems to enhance decision-making. This solution improved the shopping experience of its customers and increased productivity of its analytics team.

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  • Building a successful partnership: AWS and Traeger Grills

    Traeger Grills, a household name for smokers, grills, and barbecue products, uses AWS for rapid development and cost optimization, which helps them realize their business goals.

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AWS helps create brands consumers love

With unmatched cloud capabilities refined for 25 years by Amazon.com, AWS helps CPG companies build great brands by digitally transforming product development, manufacturing, supply chain, marketing, unified commerce, and enterprise systems.

Visit the consumer goods solution library

Innovate with key consumer goods industry partners

Modernize, transform, and innovate faster with access to a broad selection of pre-built solutions from an expansive network of industry-leading AWS partners.

AWS purpose-built consumer goods partner solutions

Confidently deploy pre-built AWS Partner solutions from the AWS Solutions library—designed to help consumer goods companies innovate faster and at scale.

Browse AWS Consumer Goods Solutions

AWS Consumer Goods Partners

Accelerate digital transformation with access to an unmatched community of consumer goods expert partners.

Find AWS Retail Partners

AWS Marketplace for consumer goods solutions

Easily discover, procure, deploy, and manage cloud technology and data management solutions purpose-built for the retail industry.

Explore the AWS Marketplace for Consumer Goods

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AWS can support your CPG business transformation.
Industry-leading retailers are already using AWS. Contact our experts and start your own AWS Cloud journey today.