AWS for M&E Blog
Category: Amazon Bedrock
Bitmovin enhances streaming intelligence with Amazon Bedrock
In this blog, learn how Amazon Web Services (AWS) Partner Bitmovin has developed the AI Session Interpreter powered by the Mistral 7B foundation model (FM) on Amazon Bedrock, a fully managed service that offers a choice of industry-leading FMs.
How PGA TOUR automated live profanity detection with AWS using Amazon Transcribe
In this post, we share how the PGA TOUR automated their approach with an AI-powered profanity detection and filtering system built on Amazon Transcribe. The solution meant that experienced production staff could take on higher value creative and technical roles while improving detection speed and consistency.
How Xytech AI cut media production scheduling from hours to minutes with AWS
Launched at NAB Show 2026, Xytech AI is the first step in a much larger vision: making the full depth of the Xytech media operations platform accessible through natural language.
Building audio provenance for AI-generated content at the source with AWS
In this post, we show how to build SENTINEL, an Amazon Web Services (AWS) pipeline that embeds a cryptographic provenance watermark into AI-generated audio at the point of synthesis and carries a verifiable chain of custody through a live-streaming media pipeline. This post covers the architecture, AWS service implementation, deployment approach, and engineering trade-offs we encountered while building SENTINEL.
How CNN Weather is reimagining forecasts with AWS AI
In this blog, learn how the CNN Weather app delivers real-time weather summaries using AI/ML, alongside its trusted journalism.
How Bundesliga built Captain, an AI agent for fans, using Amazon Bedrock
Learn more about Captain, an agentic AI companion built by Bundesliga Media and embedded inside the official Bundesliga app.
Live streaming localization and accessibility using AWS Media Services
This blog post provides a comprehensive overview of current streaming technology for localization and accessibility. It helps you evaluate live streaming localization technology and choose cost-effective, proven, integrated, deployable, and production-ready solutions.
How AWS powers Dramaze AI-enhanced streaming platform
Netmedias recently launched Dramaze.com, a groundbreaking freemium video-on-demand (VOD) streaming platform that brings short-form drama episodes to audiences across Asia and the Middle East. In an increasingly competitive streaming landscape where content localization and rapid scaling are critical for success, the company faced the challenge of delivering culturally relevant entertainment while maintaining operational efficiency and […]
Building intelligent media supply chain automation using Amazon Bedrock AgentCore
The media industry is experiencing a fundamental shift in how content is processed, analyzed, and monetized. Recent breakthroughs in vision-based generative AI models have dramatically reduced both the cost and complexity of understanding video content at scale. By introducing these models into media supply chain workflows, organizations can reduce manual tagging and metadata generation costs […]
Scale global live reach with AWS powered real-time WebVTT multilingual subtitling
Live streaming now reaches audiences across continents in real time, but language barriers still limit how many people can engage with this content. Traditional subtitle generation methods, which rely on manual translation services or prerecorded content workflows, can’t keep pace with the demands of live broadcasting. In this post, we share a solution that delivers […]








