AWS for M&E Blog
Category: Amazon Bedrock
Building audio provenance for AI-generated content at the source with AWS
In this post, we show how to build SENTINEL, an Amazon Web Services (AWS) pipeline that embeds a cryptographic provenance watermark into AI-generated audio at the point of synthesis and carries a verifiable chain of custody through a live-streaming media pipeline. This post covers the architecture, AWS service implementation, deployment approach, and engineering trade-offs we encountered while building SENTINEL.
How CNN Weather is reimaging forecasts with AWS AI
In this blog, learn how the CNN Weather app delivers real-time weather summaries using AI/ML, alongside its trusted journalism.
How Bundesliga built Captain, an AI agent for fans, using Amazon Bedrock
Learn more about Captain, an agentic AI companion built by Bundesliga Media and embedded inside the official Bundesliga app.
Live streaming localization and accessibility using AWS Media Services
This blog post provides a comprehensive overview of current streaming technology for localization and accessibility. It helps you evaluate live streaming localization technology and choose cost-effective, proven, integrated, deployable, and production-ready solutions.
How AWS powers Dramaze AI-enhanced streaming platform
Netmedias recently launched Dramaze.com, a groundbreaking freemium video-on-demand (VOD) streaming platform that brings short-form drama episodes to audiences across Asia and the Middle East. In an increasingly competitive streaming landscape where content localization and rapid scaling are critical for success, the company faced the challenge of delivering culturally relevant entertainment while maintaining operational efficiency and […]
Building intelligent media supply chain automation using Amazon Bedrock AgentCore
The media industry is experiencing a fundamental shift in how content is processed, analyzed, and monetized. Recent breakthroughs in vision-based generative AI models have dramatically reduced both the cost and complexity of understanding video content at scale. By introducing these models into media supply chain workflows, organizations can reduce manual tagging and metadata generation costs […]
Scale global live reach with AWS powered real-time WebVTT multilingual subtitling
Live streaming now reaches audiences across continents in real time, but language barriers still limit how many people can engage with this content. Traditional subtitle generation methods, which rely on manual translation services or prerecorded content workflows, can’t keep pace with the demands of live broadcasting. In this post, we share a solution that delivers […]
qibb and AWS redefine media workflows
Today, media companies (such as broadcasters, streaming platforms, news and sports media outlets, and major film and television studios) face an increasingly complex content landscape. Under pressure to create more content with fewer resources, they need to keep up with rising audience expectations for faster, more personalized, and higher-quality content. Media teams often rely on […]
Holstein Kiel transforms scouting with OpenAI models on Amazon Bedrock
This blog post was co-authored by Markus Brunnschneider, Head of Game and Tactical Analysis, Squad Planning and Scouting, International Football Institute. Traditional football clubs generate vast amounts of player data but often struggle to transform it into competitive advantages. Holstein Kiel solved this challenge by implementing an AI-powered scouting platform using OpenAI models on Amazon […]
Democratizing VFX bidding: Amazon Q Business transforms cost estimation
Visual Effects (VFX) bidding represents one of the most critical, yet time-consuming, processes in the entertainment industry. Traditionally, this complex task falls on the shoulders of one or more individuals who must draw upon years of accumulated knowledge to accurately estimate project costs, timelines, and resource requirements. They consider countless variables, from the intricacy of […]









