“Working together with AWS and their mindset is really what we’re looking for. It’s really living Vorsprung durch Technik.”
Bernd Schuster
Cloud Architect, Audi AG
Audi AG worked with Amazon Web Services (AWS) and Reply, an AWS Partner, to increase team efficiency by building a generative artificial intelligence (AI) chatbot. With managed service Amazon Bedrock, and using Amazon Bedrock Guardrails, the team can scale large language models out of the box and keep data secure. Bernd Schuster, cloud architect at Audi AG, talks about embracing responsible AI and living ‘Vorsprung durch Technik’—advancement through technology—by collaborating with AWS.
More Generative AI Customer Stories
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Germany
Can Do Uses AI on AWS to Offer Its Customers Virtually Instant Project and Resource Management Reports
German software company Can Do GmbH (Can Do) offers a project, portfolio, and resource management solution to keep projects moving forward smoothly. -
Australia
Improving Communication and Speech for People Living with Aphasia
The Queensland Aphasia Research Centre (QARC) in Australia is dedicated to empowering individuals with aphasia to regain independence in communication. -
Spain
Holcim Upskills Workforce and Improves Invoicing with Generative AI and AWS Skills Guild
Reference showcasing how Holcim reduced manual invoice processing by 90% using generative AI, as a result of collaborating with AWS Skills Guild. -
Taiwan
Noodoe Boosts EV Charging Station Revenues by 10–25% with Generative AI Advisor on Amazon Bedrock
Learn how Noodoe uses generative AI on Amazon Bedrock to help EV charging station operators optimize pricing strategies and drive revenue growth.
2025
Leading Cloud Innovators in Europe
Learn how leading organizations in Europe across industries trust AWS to drive innovation at every level of their business.
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