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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

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External reviews

2,222 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Banking

The best tool for a product manager

  • June 19, 2024
  • Review verified by G2

What do you like best about the product?
The best thing about amplitude is the amount of data it's able to process. A lot of complex analysis & calculation can be done easily on Amplitude.

Also whenever we have faced an issue, the customer support from amplitude has been fast & prompt.
What do you dislike about the product?
Maybe user interface can be a bit easier.
What problems is the product solving and how is that benefiting you?
It really helps me with complex analysis to figure out answers for my queries.


    Banking

Always a great experience with Amplitude

  • June 18, 2024
  • Review verified by G2

What do you like best about the product?
Very user friendly. Great amplitude academy courses.
What do you dislike about the product?
Sometimes the "real time" events don't actually seem real time.
What problems is the product solving and how is that benefiting you?
Ampitude analytics is measuring the success of our current campaigns


    Computer Software

Powerful product analytics at your fingertips

  • June 10, 2024
  • Review provided by G2

What do you like best about the product?
As a product manager, Amplitude gives me the tools and ability to simply yet powerfully understand user behavior, engagement, and performance on our products.The product is quick to learn how to use and has very repeatable patterns throughout that makes it easy to perform different forms of analysis.
What do you dislike about the product?
Because Amplitude gives the user so much power to slice up data it's important to keep in mind that it is possible to massage the data to tell whatever story you'd like. More something to be cognizant of rather than a product issue.
What problems is the product solving and how is that benefiting you?
Amplitude helps me perform behavioral analytics, key metric motnitoring and tracking, and experimentation analysis. These are all key functions and responsibilities within my role as a Product Manager


    Computer Software

Amplitude transformed my way of working

  • June 07, 2024
  • Review verified by G2

What do you like best about the product?
I use Amplitude daily.Whatever data question I have, I can easily go into Amplitude and answer it by myself. No need usually to depend on others or wait for analysts to write a query. Interfaces are user friendly and easy to grasp.
What do you dislike about the product?
Maybe more in-app tool tips that help me explore the tool and it's capabilites further. I am very stuck in my ways, and only discover new things by accident.
What problems is the product solving and how is that benefiting you?
It allows me to access the data I need to analyze customer behavior by myself. Also running all our A/B tests via Amplitude.


    Primary/Secondary Education

Review by Bohdan Korzh

  • June 05, 2024
  • Review verified by G2

What do you like best about the product?
Dashboards and event management are good, it is also very flexible to operate event properties and have smart alerts
What do you dislike about the product?
There are several things that would be very helpful for cohort analysis and funnel analytics:

- There are only step to step conversions over time, sometimes it is not very efficient to locate drops in such way - you have either to copypaste data to google sheets either to download, given the fact above integration with Google Sheets or posibility to add table below the plot to dashboars would be very handy

- Also data tables calculate events in total and groupping events in funnel style for every day is not availabel - you can only aggregate by periods and compare the corresponding day timing on one week to the same day on other week, what do I indeed need is to have possibility to build funnel like tables for each day in period separately
What problems is the product solving and how is that benefiting you?
- I use amplitude for multiple purposes - from A/B testing to daily metrics checks and drop investigations


    Information Technology and Services

Best tool for understanding user/product data

  • June 04, 2024
  • Review verified by G2

What do you like best about the product?
They make it so easy to see key views on product metrics. Our team uses the Segmentation and Funnel charts constantly, and occasionally some of the other ones. Funnels are especially great and have many advanced settings to get the perfect view. We love how easy it is for other less technical team members to adjust/manipulate charts.
What do you dislike about the product?
Unfortunately, we've had very negative experiences on the customer support/sales side. It seems Amplitude knows that our data is stuck in their platform and we are unlikely to migrate elsewhere, so they offer absolutely no help. We were attempting to purchase an upgrade feature, "Accounts Add-on", and received zero help in the implementation. We were forced to spend weeks building a workaround due to a limitation that does not let existing projects add an "Accounts" field to historical data.
What problems is the product solving and how is that benefiting you?
Understanding how many active users we have for each feature and product, and understanding funnels, conversion rates, and retention rates for various segments over time.


    Financial Services

Complete tracking points but limited functions

  • June 04, 2024
  • Review provided by G2

What do you like best about the product?
It tracks basically everything real time, fast and complete, I can always come and cross check my numbers
What do you dislike about the product?
Many analysis are formated, and limited, it didn't allow enough freedom to build customized report,sometimes it includes a lot of unneccesary info, but useful info cannot be added.
What problems is the product solving and how is that benefiting you?
1. our digital marketing performance analysis
2. it's very easy to track user activities in the app, giving a lot of useful info for consumer behavior analysis


    Entertainment

Reliable & user friendly tool to quickly get intuition about the data

  • June 04, 2024
  • Review provided by G2

What do you like best about the product?
Can be used across the company by any staleholder even non-tech savy users. Enable data analysts/data scientists to focus on more complex analysis as product managers are autonomous with this tool. User path chart really helpful to identify drop out point.,
What do you dislike about the product?
Limitation for more complex analysis (machine learning, business oriented analysis, player data...)
What problems is the product solving and how is that benefiting you?
Onboarding conversion rate, retention drop of, tracking bugs...


    Banking

Lots of great features to really pull the data you need

  • June 04, 2024
  • Review verified by G2

What do you like best about the product?
I find most of the features are really useful and helpful!
What do you dislike about the product?
Some instances, the "live" updates don't seem to be live
What problems is the product solving and how is that benefiting you?
Helping us measure the success of many campaigns, and helping us understand better what the customers need


    Martin H.

Incredibly helpful

  • June 04, 2024
  • Review verified by G2

What do you like best about the product?
It helps people like me who cant code on their own to access data and visualize it in a easy manner. Its very easy to do the "try and error" tactic and if you have an understanding of your product this helps a lot with getting the correct results.
What do you dislike about the product?
Due to the size of data we use as a base it sometimes gets a little slow or unsmooth in its interface.
What problems is the product solving and how is that benefiting you?
It helps us identifying possible problems in our product and then also dive deep to really figure out the problem beneath that.