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Livestreaming audiences expect seamless video experiences across devices and varying network conditions. Adaptive bitrate (ABR) streaming meets this expectation by dynamically adjusting video quality based on viewer conditions. However, ABR requires transcoding—the process of converting a source video into multiple quality levels to optimize playback across different devices and network conditions. Transcoding at centralized servers [...]
Community is at the heart of live shopping destinations like the wildly popular Whatnot. The online marketplace surpassed $3 billion in gross merchandise volume in 2024 and is on track to top that achievement in 2025. People from around the world converge on the platform daily to forge connections and purchase items that they love, [...]
The Amazon Web Services (AWS) for Media & Entertainment (M&E) Direct-to-Consumer & Streaming solution area provides services and solutions to help M&E companies prepare, deliver, personalize, and monetize their content across multiple platforms and channels and to provide rich customer experiences with live, linear, and on-demand content. At IBC Show 2024 September 13—16 in Amsterdam, [...]
Video is a powerful tool for businesses and brands, but delivering a high-quality, engaging stream to viewers requires complex technology on the backend. Maestro, a white-label solution for creating powerful direct-to-consumer video experiences, provides tools for customers to create live and on-demand video businesses by simplifying the setup, management, and monetization of interactive live streams. [...]
Online marketplace Voggt is on a mission to make shopping more fun. More than one million users across Europe use the mobile-first application, which combines live video and ecommerce to buy and sell goods through interactive, community-driven experiences. To take its offering to the next level, Voggt integrated Amazon Interactive Video Service (Amazon IVS), a [...]
HiLYTE is an all-in-one digital platform dedicated to creating premier digital experiences through grassroots sports events and seasons. The company aims to make better technology available for all youth sporting organizations by creating contextual, personalized experiences using thousands of pieces of media. Providing an end-to-end digital ecosystem for participants and spectators in two of the [...]
Welcome to the 25th edition of the AWS Serverless ICYMI (in case you missed it) quarterly recap. Every quarter, we share all the most recent product launches, feature enhancements, blog posts, webinars, live streams, and other interesting things that you might have missed! In case you missed our last ICYMI, check out what happened last [...]
To provide students across India with the highest quality learning experience, the education technology (EdTech) company Metis leveraged Amazon Web Services (AWS) to power its interactive live streams. Using Amazon Interactive Video Service (Amazon IVS), Metis now supports an average of 50,000 unique viewers daily across 700 weekly online classes.
This blog was co-authored by Hector Zelaya, WebRTC.Ventures WebRTC Developer Advocate. Let your customers experience the future of shopping with live selling: the ultimate blend of online convenience and live video excitement. No crowds, no endless searching—just dynamic, engaging shopping online. In the same vein, allow sellers to add images and QR codes in real [...]
For many sports fans, the glass-to-glass latency when streaming sports can be as long as 45 to 60 seconds. While the biggest setback from these delayed streams is often the occasional rogue phone notification, spoiling a critical moment in the game, video latency can fundamentally alter the dynamics of sports betting. Behind the scenes, betting [...]
This past week our service teams continue to innovate on your behalf, and a lot has happened in the Amazon Web Services (AWS) universe. I’ll also share about all the AWS Community events and initiatives that are happening around the world. Let’s dive in! Last week’s launches Here are some launches that got my attention: [...]
This blog was co-authored by Dan Curry, Sr. Product Manager, Content Identification at Audible Magic, and Andrew DeWitt, Director, Product Management at Audible Magic. Introduction Amazon Interactive Video Service (Amazon IVS) from Amazon Web Services (AWS) is a managed live streaming service that enables businesses to build interactive experiences and applications to delight their customers [...]
