External reviews
External reviews are not included in the AWS star rating for the product.
Tackle Cloud GTM is a tremendous platform!
What do you like best about the product?
Tackle is easy to use, supported by a great and responsive team that is quick to respond to questions or concerns, and has delivered invaluable insights to our sales team!
What do you dislike about the product?
No real complaints - the only thing I wish is that it was easier to export individual Probability to Buy Reports!
What problems is the product solving and how is that benefiting you?
Tackle is helping us streamline our Marketplace offers and postings, whole also delivering invaluable insights about potential customers and their relationships with the Hyperscalers for our sales team.
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Co-Sell Lifecycle Made Easier
What do you like best about the product?
When we were running our own Cloud Marketplace strategy we ran into issues working across departments because we did things differently from Azure to AWS. With Tackle.io, regardless of hypercaler, we transact in a similar manner with the same set of triggers that go to the appropriate teams, creating a smooth operational experience. We are in the final stages of launching the Tackle.io Co-Sell Application into production and this will save people from various departments hours a week previously spent sharing deals, adding contacts, updating pipleine, etc. Our next step will be to integrate Tackle.io Prospect to show PtoB data at the account level across our organization. This will help our sellers more confidently plan regional prospects by hyperscaler and drive procurement through the Marketplace.
What do you dislike about the product?
Although they provide support as we connect, test and launch different pieces of the Cloud GTM platform, it would be nice if they could put hands on keyboard for some of it without an additional cost to us.
What problems is the product solving and how is that benefiting you?
Tackle.io provided us a platform that allows us to do Marketplace/Co-Sell business with both Microsoft and AWS in the same pane of glass. We went from Marketplace novice to pro in just a mater of weeks and we are confident in our ability to handle the anticipated volume of MPPO's (Marketplace Private Offers) as we scale. The abilitiy to share/update deals directly from Salesforce and have the subseqent data show up in ACE/Salesforce is a huge time saver for everyone across alliances. No one in Alliances enjoys the manual admin work but it's important for our partnership and now with Tackle it will no longer be a burden. Also, the Analytics for both hyperscalers in one place makes life a lot easier at the end of each quarter.
Platform is great but support, guidance, and expertise from the Tackle team sets them apart!
What do you like best about the product?
The Tackle platform takes the complexity of working with multiple CSP marketplaces and simplifies that into a single platform with a single view of a very challenging process. The reporting functions are getting better and are becoming more valuable to our team.
What do you dislike about the product?
Tackle is subject to the same pain points as any marketplace partner, things change so much and at times the platform does not have all the features/functionality changes made by the cloud providers on day-one. This is not necessairly a Tackle issue but one where more coordination may be needed between Tackle and the cloud providers to make sure they are aware of roadmap/feature changes.
In the past, the pricing model was a challenge but recent changes have more aligned with how the CSP marketplaces operate and are more acceptable to a software vendor.
In the past, the pricing model was a challenge but recent changes have more aligned with how the CSP marketplaces operate and are more acceptable to a software vendor.
What problems is the product solving and how is that benefiting you?
We are just starting to use some of the non-listing-creation functions within Tackle (co-sell and Salesforce integration) and those have tremendous potential to help our business.
Great experience using Tackle all the way through
What do you like best about the product?
They made it incredibly easy for me to understand listing on the Marketplace for the first time.
What do you dislike about the product?
I have no complaints other than the requirement to type 40 characters here.
What problems is the product solving and how is that benefiting you?
Tackle is making it much easier for me to manage our Marketplace listings all in one place.
Azure Marketplace Deployment
What do you like best about the product?
Straightforward interface with an excellent support team to assist in the Marketplace setup process.
What do you dislike about the product?
Everything is going well, nothing to add.
What problems is the product solving and how is that benefiting you?
Ease of use to transact on the Azure Marketplace.
Tackle eased our path to Google Marketplace
What do you like best about the product?
Easy platform, great supportive team, adding value at every stage so far.
What do you dislike about the product?
nothing so far, although depency on external factors has made for a very drawn out & expensive onboarding
What problems is the product solving and how is that benefiting you?
Launchign on Google Marketplace
Tackle is Essential for Success on Cloud Marketplaces
What do you like best about the product?
While the platform itself is powerful and easy/intuitive to use, by far the best aspect of the all-up Tackle experience is the people behind the platform: they are sincerely vested in each customer's success and never fail to go to extreme lengths to ensure our success as an actively transacting ISV. You are never set adrift to figure things out for yourself.
What do you dislike about the product?
I've been actively using the Tackle platform for over a year now (across two cloud marketplaces) and have yet to find a single thing to dislike. And it continues to evolve in positive ways that I didn't know I needed until I had them.
What problems is the product solving and how is that benefiting you?
Publishing transactable offers on cloud marketplaces is complex and time-consuming, especially if you are transacting on multiple marketplaces. Tackle simplifies processes, eliminates the confusing differences inherent to different marketplaces, and accelerates our time to market with new offers.
Tackle.io AWS Onboarding Experience
What do you like best about the product?
Tackle.io helped quickly breakdown perceived barriers to working directly with AWS. Tackle.io helped simplify the process.
What do you dislike about the product?
I dislike that Tackle.io charges a lot of money for their Salesforce integration.
What problems is the product solving and how is that benefiting you?
They helped guide us through a confusing process of onboarding with AWS. They also cleared up which steps were needed and which ones were not, to get listed on AWS Marketplace.
marketplace
What do you like best about the product?
Great one-on-one training brought my whole team up to speed on the benefits of working with Tackle
What do you dislike about the product?
They were super informative and really didn't have any negative comments
What problems is the product solving and how is that benefiting you?
Our internal team resource constraints
Director of Global Alliances
What do you like best about the product?
Quick path to building a listing in the marketplace, combined with great guidance and thought leadership on how to leverage the marketplaces for GTM activities.
What do you dislike about the product?
Nothing significant. A few UI updates in the listing builder would help with intuitiveness.
What problems is the product solving and how is that benefiting you?
Tackle has allowed us to focus on our own product engineering while still building a presence in the cloud marketplaces.
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