AWS for M&E Blog
Category: Artificial Intelligence
How FOX fuels innovation with AI on AWS
Learn how by partnering with Amazon Web Services (AWS), FOX transformed how news, sports, and entertainment content gets created, produced and distributed. FOX consolidated into a unified cloud platform that now powers content operations across FOX Sports, FOX News Media, Tubi Media Group, FOX Entertainment, and FOX Television Stations—delivering three Super Bowls to record-breaking audiences.
How Bundesliga built Captain, an AI agent for fans, using Amazon Bedrock
Learn more about Captain, an agentic AI companion built by Bundesliga Media and embedded inside the official Bundesliga app.
How NFL Next Gen Stats Built the NFL IQ AI Assistant with Amazon Quick
NFL IQ’s conversational approach to football data replaces tool navigation with natural conversation across stats, models, and team insights so fans get instant answers. Every NFL offseason runs on data. Player tracking from NFL Next Gen Stats, draft models, free agency movement, roster construction, and historical comparisons all feed into how teams evaluate decisions. Over […]
Live streaming localization and accessibility using AWS Media Services
This blog post provides a comprehensive overview of current streaming technology for localization and accessibility. It helps you evaluate live streaming localization technology and choose cost-effective, proven, integrated, deployable, and production-ready solutions.
How AWS powers Dramaze AI-enhanced streaming platform
Netmedias recently launched Dramaze.com, a groundbreaking freemium video-on-demand (VOD) streaming platform that brings short-form drama episodes to audiences across Asia and the Middle East. In an increasingly competitive streaming landscape where content localization and rapid scaling are critical for success, the company faced the challenge of delivering culturally relevant entertainment while maintaining operational efficiency and […]
Building intelligent media supply chain automation using Amazon Bedrock AgentCore
The media industry is experiencing a fundamental shift in how content is processed, analyzed, and monetized. Recent breakthroughs in vision-based generative AI models have dramatically reduced both the cost and complexity of understanding video content at scale. By introducing these models into media supply chain workflows, organizations can reduce manual tagging and metadata generation costs […]
Scale global live reach with AWS powered real-time WebVTT multilingual subtitling
Live streaming now reaches audiences across continents in real time, but language barriers still limit how many people can engage with this content. Traditional subtitle generation methods, which rely on manual translation services or prerecorded content workflows, can’t keep pace with the demands of live broadcasting. In this post, we share a solution that delivers […]
qibb and AWS redefine media workflows
Today, media companies (such as broadcasters, streaming platforms, news and sports media outlets, and major film and television studios) face an increasingly complex content landscape. Under pressure to create more content with fewer resources, they need to keep up with rising audience expectations for faster, more personalized, and higher-quality content. Media teams often rely on […]
Holstein Kiel transforms scouting with OpenAI models on Amazon Bedrock
This blog post was co-authored by Markus Brunnschneider, Head of Game and Tactical Analysis, Squad Planning and Scouting, International Football Institute. Traditional football clubs generate vast amounts of player data but often struggle to transform it into competitive advantages. Holstein Kiel solved this challenge by implementing an AI-powered scouting platform using OpenAI models on Amazon […]
Agentic AI headlines AWS re:Invent 2025 across Media and Entertainment
Agentic AI is rapidly reshaping workloads across industries and is taking center stage at Amazon Web Services (AWS) re:Invent conference this year. In media and entertainment (M&E), AI is accelerating workflows, unlocking new capabilities, and transforming how content is created, captured, and delivered. In advertising, AI is empowering companies and brands to engage audiences and […]









