AWS Architecture Blog

Category: Messaging

Launchmetrics backend architecture

How Launchmetrics improves fashion brands performance using Amazon EC2 Spot Instances

Launchmetrics offers its Brand Performance Cloud tools and intelligence to help fashion, luxury, and beauty retail executives optimize their global strategy. Launchmetrics initially operated their whole infrastructure on-premises; however, they wanted to scale their data ingestion while simultaneously providing improved and faster insights for their clients. These business needs led them to build their architecture […]

Digital shopping experience architecture

Amazon Personalize customer outreach on your ecommerce platform

In the past, brick-and-mortar retailers leveraged native marketing and advertisement channels to engage with consumers. They have promoted their products and services through TV commercials, and magazine and newspaper ads. Many of them have started using social media and digital advertisements. Although marketing approaches are beginning to modernize and expand to digital channels, businesses still […]

Architecture overview

Integrating Salesforce with AWS DynamoDB using Amazon AppFlow bi-directionally

In this blog post, we demonstrate how to integrate Salesforce Lightning with Amazon DynamoDB by using Amazon AppFlow and Amazon EventBridge services bi-directionally. This is an event-driven, serverless-based microservice, allowing Salesforce users to update configuration data stored in DynamoDB tables without giving AWS account access from AWS Command Line Interface or AWS Management Console. This […]

AWS managed services help in building resilient infrastructures (click the image to enlarge)

A multi-dimensional approach helps you proactively prepare for failures, Part 2: Infrastructure layer

Distributed applications resiliency is a cumulative resiliency of applications, infrastructure, and operational processes. Part 1 of this series explored application layer resiliency. In Part 2, we discuss how using Amazon Web Services (AWS) managed services, redundancy, high availability, and infrastructure failover patterns based on recovery time and point objectives (RTO and RPO, respectively) can help in […]

Application coordination across accounts and single AWS Region

Coordinating large messages across accounts and Regions with Amazon SNS and SQS

Many organizations have applications distributed across various business units. Teams in these business units may develop their applications independent of each other to serve their individual business needs. Applications can reside in a single Amazon Web Services (AWS) account or be distributed across multiple accounts. Applications may be deployed to a single AWS Region or […]

On-call voice forwarding workflow with Amazon Connect

How ERGO built an on-call support solution in a week

ERGO’s Technology & Services S.A. (ET&S) Cloud Solutions Department is a specialist team of cloud engineers who provide technical support for business owners, project managers, and engineering leads. The support team deals with complex issues, such as failed deployments, security vulnerabilities, environment availability, etc. When an issue arises, it’s categorized as Priority 1 (P1) or […]

Current high-level solution architecture for the ALLFINANZ solution

How Munich Re Automation Solutions Ltd built a digital insurance platform on AWS

Underwriting for life insurance can be quite manual and often time-intensive with lots of re-keying by advisers before underwriting decisions can be made and policies finally issued. In the digital age, people purchasing life insurance want self-service interactions with their prospective insurer. People want speed of transaction with time to cover reduced from days to […]

Asynchronous architecture for batch resampling for call-recording files on Amazon S3

Serverless architecture for optimizing Amazon Connect call-recording archival costs

In this post, we provide a serverless solution to cost-optimize the storage of contact-center call recordings. The solution automates the scheduling, storage-tiering, and resampling of call-recording files, resulting in immediate cost savings. The solution is an asynchronous architecture built using AWS Step Functions, Amazon Simple Queue Service (Amazon SQS), and AWS Lambda. Amazon Connect provides an […]

High-level architecture pattern for automating resilience assessments

Continually assessing application resilience with AWS Resilience Hub and AWS CodePipeline

As customers commit to a DevOps mindset and embrace a nearly continuous integration/continuous delivery model to implement change with a higher velocity, assessing every change impact on an application resilience is key. This blog shows an architecture pattern for automating resiliency assessments as part of your CI/CD pipeline. Automatically running a resiliency assessment within CI/CD […]

Multi-Region backup

Disaster recovery with AWS managed services, Part 2: Multi-Region/backup and restore

In part 1 of this series, we introduced a disaster recovery (DR) concept that uses managed services through a single AWS Region strategy. In part two, we introduce a multi-Region backup and restore approach. With this approach, you can deploy a DR solution in multiple Regions, but it will be associated with longer RPO/RTO. Using a […]