AWS News Blog
AWS Hot Startups – May 2017
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April showers bring May startups! This month we have three hot startups for you to check out. Keep reading to find out what they’re up to, and how they’re using AWS to do it.
Today’s post features the following startups:
- Lobster – an AI-powered platform connecting creative social media users to professionals.
- Visii – helping consumers find the perfect product using visual search.
- Tiqets – a curated marketplace for culture and entertainment.
Lobster (London, England)
Every day, social media users generate billions of authentic images and videos to rival typical stock photography. Powered by Artificial Intelligence, Lobster enables brands, agencies, and the press to license visual content directly from social media users so they can find that piece of content that perfectly fits their brand or story. Lobster does the work of sorting through major social networks (Instagram, Flickr, Facebook, Vk, YouTube, and Vimeo) and cloud storage providers (Dropbox, Google Photos, and Verizon) to find media, saving brands and agencies time and energy. Using filters like gender, color, age, and geolocation can help customers find the unique content they’re looking for, while Lobster’s AI and visual recognition finds images instantly. Lobster also runs photo challenges to help customers discover the perfect image to fit their needs.
Lobster is an excellent platform for creative people to get their work discovered while also protecting their content. Users are treated as copyright holders and earn 75% of the final price of every sale. The platform is easy to use: new users simply sign in with an existing social media or cloud account and can start showcasing their artistic talent right away. Lobster allows users to connect to any number of photo storage sources so they’re able to choose which items to share and which to keep private. Once users have selected their favorite photos and videos to share, they can sit back and watch as their work is picked to become the signature for a new campaign or featured on a cool website – and start earning money for their work.
Lobster is using a variety of AWS services to keep everything running smoothly. The company uses Amazon S3 to store photography that was previously ordered by customers. When a customer purchases content, the respective piece of content must be available at any given moment, independent from the original source. Lobster is also using Amazon EC2 for its application servers and Elastic Load Balancing to monitor the state of each server.
To learn more about Lobster, check them out here!
Visii (London, England)
In today’s vast web, a growing number of products are being sold online and searching for something specific can be difficult. Visii was created to cater to businesses and help them extract value from an asset they already have – their images. Their SaaS platform allows clients to leverage an intelligent visual search on their websites and apps to help consumers find the perfect product for them. With Visii, consumers can choose an image and immediately discover more based on their tastes and preferences. Whether it’s clothing, artwork, or home decor, Visii will make recommendations to get consumers to search visually and subsequently help businesses increase their conversion rates.
There are multiple ways for businesses to integrate Visii on their website or app. Many of Visii’s clients choose to build against their API, but Visii also work closely with many clients to figure out the most effective way to do this for each unique case. This has led Visii to help build innovative user interfaces and figure out the best integration points to get consumers to search visually. Businesses can also integrate Visii on their website with a widget – they just need to provide a list of links to their products and Visii does the rest.
Visii runs their entire infrastructure on AWS. Their APIs and pipeline all sit in auto-scaling groups, with ELBs in front of them, sending things across into Amazon Simple Queue Service and Amazon Aurora. Recently, Visii moved from Amazon RDS to Aurora and noted that the process was incredibly quick and easy. Because they make heavy use of machine learning, it is crucial that their pipeline only runs when required and that they maximize the efficiency of their uptime.
To see how companies are using Visii, check out Style Picker and Saatchi Art.
Tiqets (Amsterdam, Netherlands)
Tiqets is making the ticket-buying experience faster and easier for travelers around the world. Founded in 2013, Tiqets is one of the leading curated marketplaces for admission tickets to museums, zoos, and attractions. Their mission is to help travelers get the most out of their trips by helping them find and experience a city’s culture and entertainment. Tiqets partners directly with vendors to adapt to a customer’s specific needs, and is now active in over 30 cities in the US, Europe, and the Middle East.
With Tiqets, travelers can book tickets either ahead of time or at their destination for a wide range of attractions. The Tiqets app provides real-time availability and delivers tickets straight to customer’s phones via email, direct download, or in the app. Customers save time skipping long lines (a perk of the app!), save trees (don’t need to physically print tickets), and most importantly, they can make the most out of their leisure time. For each attraction featured on Tiqets, there is a lot of helpful information including best modes of transportation, hours, commonly asked questions, and reviews from other customers.
The Tiqets platform consists of the consumer-facing website, the internal and external-facing APIs, and the partner self-service portals. For the app hosting and infrastructure, Tiqets uses AWS services such as Elastic Load Balancing, Amazon EC2, Amazon RDS, Amazon CloudFront, Amazon Route 53, and Amazon ElastiCache. Through the infrastructure orchestration of their AWS configuration, they can easily set up separate development or test environments while staying close to the production environment as well.
Tiqets is hiring! Be sure to check out their jobs page if you are interested in joining the Tiqets team.
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Thanks for reading and don’t forget to check out April’s Hot Startups if you missed it.
-Tina Barr