Category: AWS Lambda

Personalization is a key element in elevating the customer experience. It involves tailoring products, services, and interactions to meet the unique needs and preferences of each individual customer. When done effectively, personalization impacts positively business performance, making customers feel understood and valued. It also helps businesses differentiate themselves from competitors, increasing loyalty and advocacy. Personalized […]

Global luxury fashion company Tapestry Inc. (Tapestry) has been undergoing a company-wide digital transformation. To support these efforts, Tapestry wanted to modernize its legacy business applications. Prior to undertaking this project, the company performed a lift-and-shift cloud migration to Amazon Web Services (AWS), completed in March 2021. Following this milestone, Tapestry wanted to further its […]

The retail industry is facing numerous challenges in today’s dynamic landscape that are forcing them to rethink their strategies. Retailers must keep up with technological advancements, such as generative AI, artificial intelligence and machine learning (AI/ML) and ecommerce platforms, to remain competitive to retain customers and market share. Retailers face intense competition from both traditional […]

Energy companies operate sophisticated technical infrastructure with complex requirements, and they need to share data securely across application and company boundaries. These companies are increasingly focused on achieving agile operations, responding rapidly to change, and developing new solutions in an evolving business context, including energy transition. However, conventional approaches to data sharing are often cumbersome, […]

Lunar Energy (Lunar) has a mission to power homes around the world with endless clean energy. Recognizing the urgent need to reduce carbon emissions and combat climate change, Lunar is focused on building the digital infrastructure needed to build a resilient, distributed energy system. As homes electrify by adding distributed energy resources (DERs)—such as solar […]

When was the last time you thought about how the power stays on? Probably not since you lost power in a storm. We take it for granted that the electricity and natural gas will flow. In today’s world, electricity and gas are a core foundation of the economy and of society, making energy one of […]

This blog post discusses five key considerations for using Amazon Elastic Container Registry (ECR) in the financial services industry. Considerations include achieving compliance, data protection, isolation of computing environments, automating audits with APIs, and operational access and security. We provide specific guidance and suggested reference architectures for each consideration, which can help you streamline the […]

One of the biggest challenges faced by online retailers is shopping cart abandonment, where customers add items to their shopping carts but ultimately leave the website without making a purchase. To overcome this hurdle and optimize sales opportunities, businesses must prioritize the implementation of efficient customer notification and insight strategies. These strategies play a vital […]

Large language models (LLMs) are revolutionizing the way we interact with technology, and AWS HealthLake is no exception. HealthLake is a secure, HIPAA-eligible data lake that allows healthcare organizations to store, transform, and analyze their health data at scale. By combining HealthLake with an LLM, healthcare providers can interact conversationally with their data, gaining insights and making decisions […]

Merck KGaA, Darmstadt, Germany, a leading science and technology company, operates across life science, healthcare, and electronics. More than 60,000 employees work to make a positive difference to millions of people’s lives every day by creating more joyful and sustainable ways to live. From providing products and services that accelerate drug development and manufacturing, well […]