AWS for Industries
Tag: Amperity
GroceryShop 2022: 10 takeaways
This year’s GroceryShop was one of the best to date. This event has become “the” grocery industry event of the year and is a must-attend event for the consumer packaged goods (CPG) industry. There were excellent senior leadership speakers. Relevant, targeted content. A focused and lively presentation approach. A space for start-ups and new industry […]
How personalization can power growth in travel and hospitality
Anybody who knows me, knows I love cars. And the faster, louder, and more impractical, the better! Growing up, I enjoyed working on the cars I owned, trying to make them just a bit more powerful. However, my projects were mostly limited to bolt-ons or things I could do in my parents’ garage, like installing […]
How cloud-based customer data platforms are helping travel brands reignite growth
Customers are coming back to travel brands in droves, eager to venture to new places and sample new experiences. But customers have changed a lot over the past 2 years. They’ve acquired new needs and buying habits and experimented with new products, services, and brands. That poses a challenge for travel and hospitality companies who […]
Tapestry Weaves Ultra Personal Shopping Experience into Its Ecommerce Platform
High-end customers want a personalized experience when they shop. Why? Because of all the benefits digital technology delivered when the COVID-19 pandemic began. Staying safe was paramount but buying from the comforts of home, finding a wider array of options than in stores, and experiencing fast shipping contributed to online shopping mania. With customers stuck […]
Better Engagement, Better Loyalty: Track 1 of Industry Innovator’s Conference 2022
Learn more about the sessions and speakers featured in Track 1: Engaging Shoppers and Consumers at this year’s Industry Innovator’s Conference for Retail & CPG 2022. Brand loyalty is always at the top of companies’ minds, but it’s not the simplest thing to keep up. With a rapidly shifting economy, customer demographics, and unpredictable market […]
New and Noteworthy: Industry Innovator’s Conference for CPG & Retail 2022
Following a year of labor shortages, supply chain issues, and high inflation, industry leaders can’t ignore the fact that shoppers and consumers have changed. They don’t want what they wanted 5 years ago; they don’t even want what they wanted 12 months ago, leaving innovators to question: How can we best serve shoppers and consumers […]
CPG Partner Conversations: Create Meaningful Consumer Experiences with Amperity
The COVID-19 pandemic created unprecedented disruption. In a matter of days, our world turned upside down. As shelter-in-place lockdowns, mask mandates, and social distancing rules took hold, new consumption patterns quickly emerged. Arguably, no industry felt the pandemic’s dramatic impact more than consumer packaged goods (CPG). However, leaders are forging ahead with resilience, tenacity, and […]
Why Retailers Need a CDP to Power Their Customer 360 Strategy
With so many options to browse and discover products, consumers don’t shop linearly. Instead, they use many different, disparate channels along their shopping journey to discover and research products—from social media and websites, to email campaigns and targeted ads, as well as actually shopping in a brick-and-mortar store. Unfortunately, this disjointed approach obscures the shopper’s […]
AWS Travel and Hospitality Partner Conversations: Amperity
Barry Padgett, President of Field Operations & COO, Amperity joins David Solomito, Global Head of Marketing for AWS Travel and Hospitality, for a broad-ranging discussion around how AWS Partners are helping customers build resilience and prepare for what’s next in travel and hospitality. During this unprecedented time for the industry, we have been inspired by […]