Tag: Digital Commerce

Are you familiar with headless commerce, the MACH Alliance, and what they mean to CPG companies in the digital commerce world? If not, read my colleague Justin Honaman’s recent post on Headless Commerce: What Is It and Why Does It Matter to CPGs?, and learn more about the MACH Alliance here. If you’re already familiar, […]

We hope you are as excited as we are to be back in person at NRF 2022! We can’t wait to engage with you as we showcase new technologies designed to help you meet consumer demands, optimize operations, and improve insights in an ever-changing, post-pandemic world. Our retail experts are busy preparing to share insights, […]

The COVID-19 pandemic shocked the retail industry system. It wasn’t long before high streets were boarded up worldwide, and many traditional businesses pivoted to fully operating online. As traditional businesses struggled to stay afloat, cloud-based disruptors (ecommerce pure plays) started acquiring brands that had gone under in order to make them available online. AWS has […]

As the pandemic quickly shifted the shopping habits of consumers around the world, many consumer packaged goods (CPG) companies have been eyeing an opportunity to expand into direct-to-consumer (DTC) sales as a way to grow market share, build their brands, test new products, and get closer to consumers. As this Forbes article notes, with double-digit […]

Add this one to your buzzword bingo card for 2021: headless commerce. It’s a hot topic! But what is it, and why does it matter? In this blog post, I’ll unpack one of the most discussed and least understood new terms in ecommerce. When CPG leaders and technology teams understand headless commerce, they can start […]

Although selling through computers has a long history, what we’ve come to know as ecommerce started in late 1994 with the release of Netscape Navigator, one of the original web browsers that led to widespread consumer use of the internet. Since then, ecommerce has become an ubiquitous form of shopping. It represents about 10% of […]

We all witnessed and probably personally experienced the massive shift to online ordering as the COVID-19 pandemic set in. Despite the shift and somewhat surprisingly, 80% of sales still involve physical stores. As ecommerce continues to mature and consumers become more digitally savvy, these trends have emerged: Online sales continue to soar, with a 42% […]