AWS Machine Learning Blog

Tag: Amazon DynamoDB

Deliver personalized marketing with Amazon Bedrock Agents

In this post, we demonstrate a solution using Amazon Bedrock Agents, Amazon Bedrock Knowledge Bases, Amazon Bedrock Developer Experience, and Amazon Personalize that allow marketers to save time and deliver efficient personalized advertising using a generative AI enhanced solution. Our solution is a marketing agent that shows how Amazon Personalize can effectively segment target customers based on relevant characteristics and behaviors. Additionally, by using Amazon Bedrock Agents and foundation models (FMs), our tool generates personalized creative content specifically tailored to each purpose. It customizes the tone, creative style, and individual preferences according to each customer’s specific prompt, providing highly customized and effective marketing communications.

Build a serverless exam generator application from your own lecture content using Amazon Bedrock

Crafting new questions for exams and quizzes can be tedious and time-consuming for educators. The time required varies based on factors like subject matter, question types, experience level, and class level. Multiple-choice questions require substantial time to generate quality distractors and ensure a single unambiguous answer, and composing effective true-false questions demands careful effort to […]

Accelerating innovation: How serverless machine learning on AWS powers F1 Insights

FORMULA 1 (F1) turns 70 years old in 2020 and is one of the few sports that combines real-time skill with engineering and technical prowess. Technology has always played a central role in F1; where the evolution of the rules and tools is built into the DNA of F1. This keeps fans engaged and drivers […]