AWS Messaging & Targeting Blog

Category: AWS End User Messaging

re:Invent 2024: Your guide to AWS’s biggest event with Amazon SES and AWS End User Messaging

On December 2, 2024, Amazon Web Services (AWS) re:Invent conference returns to Las Vegas for our 13th year. There will be an abundance of activities for exploring, learning, networking and fun. We will definitely have groundbreaking announcements made during the different keynotes throughout the event that you won’t want to miss. Discover new ideas and […]

OTP architecture

Build a Secure One-Time Password Architecture with AWS

In today’s digital landscape, where cyberattacks continue to grow more sophisticated, the need for robust security measures has never been more paramount. One-Time Passwords (OTPs) have long been a crucial component of multi-factor authentication. They provide an additional layer of security to protect user accounts from unauthorized access. The landscape of OTP delivery is evolving […]

omnichannel-fallback-solution

Enhancing Message Reach: An Omnichannel Approach Using WhatsApp, SMS, and Email with AWS

SMS, WhatsApp, and email are essential channels for communication, each offering distinct advantages. SMS is known for its high deliverability and broad accessibility, making it a reliable choice for reaching users even without internet access. However, SMS can be costly, and delivery failures may lead to opportunity costs, such as potential lost sales if users […]

Build a Two-Way Email-to-SMS Service with Amazon SES and Amazon End User Messaging

Build a Two-Way Email-to-SMS Service with Amazon SES and Amazon End User Messaging

Introduction Businesses and organizations today struggle to effectively communicate with their customers, employees, or other stakeholders across the diverse range of digital channels they now use. One common problem arises when the requirement to exchange information quickly and reliably extends beyond traditional email. This issue challenges organizations where recipients lack immediate access to email. This […]

10DLC Registration Best Practices to Send SMS with AWS End User Messaging

Updated 10/31/2024 to include additional Brand Registration steps for “Public Profit” companies What is 10DLC? Ten-Digit Long Code, or more commonly shortened as 10DLC, is intended specifically for sending Application-to-Person (A2P) SMS in the United States only. If you don’t send text messages to recipients in the US, then 10DLC doesn’t apply to you. 10DLC […]

Send WhatsApp messages via AWS End User Messaging

Note: The solution described below is outdated. WhatsApp is now available through AWS End User Messaging. Visit here to get started. In this blog you will deploy a solution that integrates Amazon Pinpoint with WhatsApp for outbound and inbound messages. Amazon Pinpoint is a multichannel customer engagement platform allowing you to engage with your customers […]

Adding WhatsApp as an Amazon Pinpoint Channel

10/29/24 – Update – WhatsApp is now available through AWS End User Messaging. Visit here to get started. 8/19/2020 – Updated for clarity on Twilio sandbox requirements Amazon Pinpoint recently announced the general availability of custom channels. Custom channels enable you to extend the capabilities of Amazon Pinpoint via a webhook or AWS Lambda function. Among many […]