AWS for M&E Blog

re:Invent 2024 spotlights innovations in Media, Entertainment, and Sports

AWS re:Invent, the biggest Amazon Web Services (AWS) event of the year, is almost here!

Attendees will hear from AWS leaders about the latest cloud and generative artificial intelligence (AI) innovations during keynotes throughout the event. They’ll also have the opportunity to dive deep with AWS subject matter experts, customers, and partners in breakout sessions spanning a variety of formats and levels.

Registration is still open for AWS re:Invent, scheduled for December 2-6, 2024 in Las Vegas, NV. Attendees can download the AWS Events mobile app on iOS or Android to plan and make the most of their experience.

For re:Invent goers interested in learning how AWS is helping Media & Entertainment (M&E) and Sports customers reimagine audience experiences, check out this dedicated M&E talk track. The track includes six breakout sessions, six chalk talks, and a workshop, including talks by customers covering their unique use cases and success stories.

AWS also encourages attendees to register for its Visionaries in the Stadium kick-off party on December 2, 2024 at 7 PM and to RSVP to its culminating re:Invent celebration, re:Play, on December 7, 2024 at 7:30 PM.

Additionally, Samira Bakhtiar, General Manager of M&E, Games, and Sports at AWS, will host a can’t-miss Innovation Talk on reinventing entertainment on December 2, 2024 at 1:30 PM. She’ll be joined by guest speakers Fraser Stirling, Global Chief Product Officer, Comcast; Jaya Kolhatkar, CTO, FanDuel; Lesley Silverman, Head of New Tech, United Talent Agency; and Albert Cheng, Head, Prime Video US.

As you fill out your schedule, the following list of M&E and Sports-related re:Invent sessions in chronological order to help you determine what you want to check out. Sessions with an MAE designation are part of the dedicated M&E re:Invent track.

Monday, December 2, 2024 (all times in Pacific Time)

Monday’s highlights include Samira’s Innovation talk, a session on advanced rendering workflows, and presentations on leveraging generative AI to deliver more inclusive live streams and streamline media workflows through intelligent automation.

Tuesday, December 3, 2024

Programming highlights from the following session recommendations cover a broad range of topics. Attendees can learn how to build highly available live video streaming workflows and generate additional revenue from video streams by implementing advanced monetization techniques. They can also gain insight into architectural strategies for reliable, high scale operations that cater to dedicated sports fans.

Wednesday, December 4, 2024

Wednesday features a full slate of programming. They include sessions illustrating UMG’s use of AWS for remote music creation and Sky’s use of AWS to deliver an enhanced viewing experience, exclusive access to documentaries, and a dedicated linear channel. Additional sessions detail how AWS is breaking down barriers to running cloud-based media workflows. This includes how AWS services and advanced generative AI models can automate the classification, discovery, and promotion of archived media content.

Thursday, December 5, 2024

Amongst the following sessions, are dedicated M&E track talks on a live cloud production implementation by the National Hockey League (NHL) and the New York Times’ migration to AWS.

Be sure to keep an eye on the AWS M&E blog and follow us on our LinkedIn M&E page to stay up to date on the latest developments.

We look forward to seeing you all at re:Invent 2024!

Colin Cupp

Colin Cupp

Colin is the marketing lead for Media & Entertainment content production at AWS. Prior to joining AWS in 2018, he held marketing roles at Autodesk, Mochi Media, and Sun Microsystems. When he isn't working or renovating his fixer upper, he likes to explore San Diego beaches and parks with his family.