AWS for M&E Blog

Category: Generative AI

Nomalab automates ad break detection in media workflows with AWS

The Media and Entertainment industry is undergoing unprecedented transformation, with the volume and complexity of content continuing to grow at a rapid pace. To stay competitive, broadcasters and publishers must find innovative solutions to optimize their media workflows from ingest to delivery. Recognizing this challenge, Nomalab, a leading cloud-based media management platform available on the […]

New multi-partner live cloud production workshop supported by AWS

As live cloud production (LCP) workloads gain more momentum, customers want to deploy, integrate, and scale their systems more easily while gaining workflow observability. This includes gaining insights into the infrastructure, exposing meaningful application metrics, and monitoring their media assets in the cloud with comparable operational familiarity to their on-premises deployments. To help partners and […]

AWS Audio Innovation showcase at NAB 2025

At NAB 2025, April 5-9 in Las Vegas, NV, Amazon Web Services (AWS) will present four integrated demonstrations focused on audio innovation that feature AWS Cloud services and AWS Partner solutions. These demonstrations bring together complete audio workflows including podcast and radio programming creation, content analysis and summarization, metadata creation and tagging, and live transcription […]

AWS showcases innovation in media and entertainment with cloud and generative AI at NAB 2025

Thousands of media and entertainment (M&E) visionaries, technologists, and storytellers will soon gather in Las Vegas for the annual NAB Show from April 5-9, 2025. Amazon Web Services (AWS) will put attendees in the driver’s seat with immersive demos and thoughtful insights shaping the future of the industry, from generative AI to live cloud production. […]

Cleeng’s ChurnIQ AI-ssistant: Subscriber Analytics Powered by Amazon Bedrock

This blog is co-authored by Jakub Abramczyk, Data Scientist, Sebastian Boruch, ChurnIQ Product Manager, and Kirstin White, Growth Marketing Manager from Cleeng. In the competitive direct-to-consumer (D2C) streaming market, understanding subscriber behavior is essential for increasing engagement, optimizing content, and reducing customer churn. According to Forbes, acquiring new customers costs 5-7 times more than retaining […]

Video semantic search with AI on AWS

AWS offers a comprehensive video semantic search solution that leverages AI/ML services like Amazon Bedrock, Rekognition, and Transcribe to help media customers efficiently discover, analyze, and monetize content within large video libraries.

How the NFL uses generative AI from AWS to streamline media asset search

Behind every gravity-defying catch and over-the-top tackle, a team of engineers and data scientists work tirelessly to bring National Football League (NLF) fans closer to the on-field action. One of the latest NFL analytics implementations is a sophisticated generative AI system built on Amazon Web Services (AWS). Its creation and deployment is one of the […]

Arc XP leverages generative AI to enhance journalism with AWS

In the fiercely competitive digital media landscape, news organizations face the constant challenge of capturing and maintaining user attention. As demand for timely, high-quality journalism grows, publishers need tools that not only speed up content production but also improve its quality and relevance to audiences. For Le Parisien, one of France’s leading newspapers, providing journalists […]

NFL Gameplay Media search powered by AWS: A tech deep dive

Football fans have an incredible ability to recall specific moments—game-winning touchdowns, crucial interceptions, and spectacular catches. However, for National Football League (NFL) media producers tasked with finding these specific plays in a sea of thousands of games and millions of plays, it’s like searching for a needle in an ever-growing haystack. What might seem like […]

Media localization pipeline with voice synthesis and lip synchronization

Media localization processes involve multi-step approaches, including translation, voice acting, and cultural adaptation, which can be time-consuming and costly. Businesses can now create realistic dubbed voices and sync lip movements in any language, at scale, unlocking new markets and making content more accessible worldwide. In our hyper-connected world, businesses are racing to grab a share […]